In a world brimming with hair care options, it's easy to feel overwhelmed when trying to choose the right products for your locks. Three brands that have been making waves in the industry are Prose, Ouai, and Vegamour. But what sets them apart, and which one might be the best fit for you? I tried three popular hair care products to see if these splurge-y brands are worth it. Here’s what I found:

About my hair: I have medium thickness hair, dry scalp, my hair is frizzy and is wavy but not curly. I’m a red head at heart although these days it’s showing some grey.

Prose: Your Hair's Personal Cheerleader

PRICE: $3.4/ounce

Ever wished for hair care products that felt like they were made just for you? That's exactly what Prose offers. They're all about personalization. You start by taking a fun quiz online, where you spill the beans about your hair type, concerns, your lifestyle habits and exact location where you live. From there, Prose whips up a unique formula tailored to your hair's specific needs. It's like having your own personal hair guru!

One of the things people love most about Prose is their commitment to clean ingredients. They steer clear of all the nasties like sulfates and parabens, and they even offer refillable packaging to help you cut down on waste.

MY PERSONAL EXPERIENCE:

I started using prose when my dry scalp and frizzy hair was not improving with drugstore shampoo and conditioner. I had tried Not Your Mamas and a few other brands but each time I would either only temporarily get rid of the dry scalp OR my hair would be super oily and weighted down.

I used Prose for over a year and saw improvement in my dry scalp and itching. I also really loved the available scents and that I was able to work with them to tweak my formula. My hair still looked and felt very dry and damaged so I decided I would trial another shampoo and conditioner combo - which led me to Ouai.

Ouai: Effortless Glamour in a Bottle

PRICE: $3.2/ounce

If you're all about that effortlessly chic vibe, Ouai might be your new best friend. Founded by celebrity hairstylist Jen Atkin, Ouai is all about making hair care simple yet stylish. I love that this product ships directly from Amazon and can be set up on subscribe and save.

MY PERSONAL EXPERIENCE:
I switched to Ouai from Prose. I was looking for something that was easier to access and more affordable. Ouai offered both of these things and I’d heard great things about it. Like most people say, my hair felt so clean after using Ouai. The overall scent was just that - clean but not as appealing as the Prose options. I used the Medium formula which matches my hair type. I found that my hair was immediately softer than when I was using Ouai. The downside is that my hair felt heavy and over-hydrated like it did when I was using drugstore brands. That’s when Vegamour reached out…

Vegamour: Nature's Superheroes for Your Strands

PRICE: $4.75/ounce

If you're passionate about clean beauty and sustainability, Vegamour might be the brand for you.

But Vegamour isn't just about looking good – they're all about hair wellness, inside and out. Their serums, supplements, and treatments are designed to promote hair growth, strength, and overall health. Plus, everything they make is vegan, cruelty-free, and free of any icky stuff you wouldn't want near your precious locks.

MY PERSONAL EXPERIENCE:

Vegamour reached out to me to see if I would be interested in trialing their products. They asked for me to give an honest review of their products and I did receive free products to trial but I assure you, these opinions are all my own.

They recommended the Shampoo, Conditioner and Hair Mask Complete Repair Kit in HYDR-8 based on my “hair issues.” I continued to have no itchy and dry scalp like with the Prose, but even my husband commented on how great my hair looked after a few weeks. My hair felt healthy and looked more shiny, less frizzy and hydrated. I also used their anti-grey potion but thats for another post! I had never heard of Vegamour before they approached me and I am so glad I did. For my hair type, this has been a perfect fit and I’ve already ordered more (independent of Vegamour).

So, Which One Should You Choose?

I recommend starting with Vegamour. Like Prose, they have a quiz to help you determine which formula is right for you. I love that they also have supplements and serums to supplement your hair care routine too. I’ve been using the detangler after I shower and am also going to add in the Weightless Repair oil for my frizz.

Which one will you try?